Friday, June 04, 2010

Sony: E-Books Will Outsell Paper Versions in Five Years

Sony: E-Books Will Outsell Paper Versions in Five Years


03 June, 2010, by James Cullimore
Sony has predicted that e-book sales will surpass those of traditional books within the next five years.

Speaking to The Telegraph, Steve Haber, the head of Sony's e-reader division, said: “Within five years there will be more digital content sold than physical content. Three years ago, I said within 10 years but I realised that was wrong - it's within five.” 

In light of current e-book sales, however, traditional book publishing houses believe Sony's claim to be far-fetched - currently, e-books sales account for less than one per cent of total book sales in the UK.

Publishing giants claim that it will take a lot more than five years for ebooks to overtake traditional books, as e-books have a much smaller user base to start from.

Even so, the growing pace of e-book sales and the launch of a number e-book readers, such as the Sony e-reader and Amazon Kindle, coupled with the availability of ebooks for Apple's new iPad through its iBookstore have all helped the fledgling market to expand.


Read more: http://www.itproportal.com/portal/news/article/2010/6/3/sony-e-books-will-outsell-paper-versions-five-years/#ixzz0pxXQ3xWv

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